Trov Officially Launches On-Demand Camera Gear Insurance at the 2017 Photography Show in Birmingham

Trov’s on-demand, mobile-enabled photography gear protection travels with you as you pursue the perfect shot.


Trov, the tech company reinventing insurance for the mobile consumer, is announcing its support and empowerment of photographers at The Photography Show with the official launch of on-demand insurance for camera gear. With the Trov app, photographers can easily add their gear and individually insure items, for whatever duration they need, entirely from their mobile device.   Gear is protected anywhere in the world against accidental damage, loss and theft*. While Trov on-demand insurance, including photography gear, has been quietly available since November 2016, the Photography Show marks the official launch and announcement within the photography industry.


To kick off our announcement, Trov will be featuring a number of exclusive benefits to Photography Show attendees, including prize giveaways, technology demos, and an exclusive ambassador program at Booth A142. If you’re attending the show, stop by for a chance to win great prizes!


Trov acts as a “virtual camera bag” to provide constant protection so photographers can focus on getting the perfect shot in any circumstance



We know photographers have a very intimate and dedicated relationship with their camera equipment, and we realised we needed to provide an insurance product that empowers photographers to customise the protection they want over their gear. Photographers can use Trov as their own 'virtual camera bag' so they can protect whatever they want, whenever and however they want. Adding your gear to your virtual camera bag and getting a quote takes only minutes, and Trov users can turn protection on and off with a simple finger swipe to set exactly when, where and how long to insure their photography gear.


Visitors to the Trov booth at the Photography Show will learn more about Trov’s on-demand, mobile-enabled camera gear protection that travels with them as they pursue the perfect shot. Download Trov on your Apple or Android device and experience the customised, on-demand protection of our virtual camera bag for yourself! (UK and Australia only.)


Trov’s Photography Ambassador Programme supports photographers and enables them to go ahead and fearlessly pursue their passion for photography



To kick off our official photography launch, Trov is launching a Photography Ambassador programme to support photographers and enable them to go ahead and fearlessly pursue their passion for photography. Photography ambassadors will have their work featured on our ambassador site and will receive increased exposure for their work, access to a network of photography experts and educators to help them grow their skills, and exclusive benefits available only to members of our ambassador program.


Trov is seeking professional and amateur photographers who embody a spirit of fearlessness, creativity and passion for their work, and we hope you’ll apply! More info on our ambassador program can be found on the ambassador page.


We’re excited to be empowering creative, passionate photography enthusiasts and providing a smarter and more tailored insurance alternative. If you’re visiting the Photography Show, please come visit us at booth A142. For more information, including real-time updates during the show, please visit us online at or follow us on facebook and twitter at @mytrov.


*See terms of protection.


For questions or comments about this story, please contact Alex Dickel at 


What is Trōv Protection?

Insure just the things you want, exactly when you want, entirely from your phone.
  • Turn Protection ON or OFF at any time
  • Covered against accidental damage, loss & theft
  • Claims quickly reviewed via in-app bot + live chat

About Jeff Berezny

Jeff BereznyJeff Berezny heads up all things communications and marketing at Trov. His favorite things in his Trov are his Kites (kiteboarding), Mountain Bikes and latest tech.

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Trōv is at the Photography Show in Birmingham this weekend!

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